7 reasons to buy a franchise

The article lists the main reasons to buy a franchise, which bring hundreds of entrepreneurs across the country into franchising.
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Buying a franchise is a fairly popular investment method recently. Entrepreneurs from large and small cities purchase a franchise to their liking and budget. It’s easy to see how franchise networks are gradually entering the regions, conquering more and more new locations. The army of franchisees is huge: hundreds and hundreds of our fellow citizens choose franchising as a way to start their own business.
Let's try to figure out what attracts these businessmen, consider the seven main reasons to buy a franchise:

1. A well-known brand

At the heart of any franchise is a brand, a well-known name along with a corporate style and all design elements. This is a brand that has been worked on by a team and that the parent company has developed over a long time, spending resources and using trial and error. Not everyone is capable of going this way on their own.

2. Reduce risks

Business is always associated with risk. The franchise does not eliminate the risk completely, but it significantly reduces it. Analyze the history of the franchise's existence, if the network is large, if new points are constantly opening, apparently the business is working and having adopted the method of doing business, you will get certain advantages over opening a business yourself.

3. Become part of the network

Being part of a large network is always more profitable than being alone. By buying a franchise and joining the network, you benefit from the product of the labor of the entire team, which is engaged in modernization, monitors industry trends, analyzes the market and actions of competitors. Most likely, the head company or one of the franchisees has already faced the problems that you will encounter in the process of your work, and a solution has already been found. Adopting experience in practice can be much more profitable than learning from your own mistakes.

4. Get discounts on purchases

A large network buys in large volumes and dictates the terms to the main suppliers. If by buying a franchise you get advantages in purchase prices, your profitability will increase significantly, and the amount spent on a lump sum fee and royalties is sometimes simply covered by the discounts received.


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5. Accelerate launch

You are opening a business for the first time, and for the franchise network your opening will be the tenth or hundredth. All the nuances of opening have already been spelled out and the shortest path to opening a franchise point has been found. Opening on your own can take much longer, and any delay costs money.

6. A well-established model

The financial model of the franchise is usually constantly being refined and optimized. The first step is to reduce the cost part. By purchasing a franchise, you will receive the latest developments in this direction. Going this way on your own essentially means overspending in the first few months.

7. Training

Each franchise is interested in the uniformity of its network, so that the quality of the product and service in franchise outlets meets the standards. This can be achieved through continuous training of employees who interact with the client. Sometimes it is more effective to train an "unripe" employee than to look for an experienced specialist. When you open a franchise business, you can be sure that your employees are trained in all the intricacies of this business.

The 7 reasons listed to buy a franchise bring hundreds of entrepreneurs into the ranks of franchisees. Perhaps you will agree with some of them, but it is worth noting that all of the above applies only to real franchises that have successful experience behind them, have a large network and are a mechanism for making money for the entire network, not for the purpose of quick earnings of their creators.